How To Promote Your Fiverr Gig Effectively In 2020 (10 Pro Methods)

fiverr portfolio

Today I’m going to show you exactly how to promote your Fiverr gig.

It’s really hard to get started in Fiverr when you have no reviews that buyers can measure you on.

In fact, this is the same process that helped top rated fiverr sellers to rank #1 from when they started out. The same process I’m following now.

Let’s get started.

  • Diversify your portfolio
  • Use friends.
  • Create a YouTube channel.
  • Create a Blog.
  • Social media
  • Forums.
  • Find your niche.
  • Build your brand.

Diversify Your Portfolio

If you’re struggling to get views it might be because you have only one or two active gigs in your portfolio.

It is a good idea to diversify your portfolio and create multiple gigs that falls in the same category, for example; classic logo design and retro logo design.

Both are logo design techniques, but they might resonate with different people.

fiverr gig heading

The pros on fiverr usually cast a wide net to catch more fish and it’s still the best way in promoting your fiverr gig effectively in 2019.

By having lots of slightly different gigs you will quickly see which ones are not working by checking the clicks and views in the gig tab. If one of your gigs gets more sales than the other gigs than recreate that gig over and over.

Another excellent strategy to use is upselling your basic package gig ($5) and make it an extra on one of your medium or premium packages which is a good cross promoting factor.

fiverr gig steps

Use Your Friends On Social Media

Everybody has friends and those friends have friends also.

social media

Ask your friends to support you by telling everybody they know about your gigs. NB >> Personal or social media friends are the best promoters you will find.

Social Media Engagements

Interacting on social media works the same as commenting on blog posts and forums.

This is a manual process where you have to be active in the relevant groups you get on Facebook, Instagram and Linkedin.

If your gigs are still new you are going to need lots of engagements. Contact the group admins and let them know that you can contribute to the group with your expertise.

Just remember not to be that cheap salesman. You are in the group to help others with their problems they are having.

Creating A Blog

  • Target Potential Clients

Decide who your audience is so that you can speak to them directly. Your blog posts are there to answer a question that people are searching for.

If you can help people by answering their questions and guiding them you will establish your name and they will start buying your product or service.

Your blog is there to give the relevant information about your service, but don’t make the mistake to sell yourself constantly.

  • Develop a Community

You can grow a community around the service you provide by communicating with people. Commenting and sharing is a great way to establish rapport. Nurture the clients that you have because they are your best promoters.

  • Leave Comments On Other Blogs

You can comment on blogs that are related to yours. When you leave a relevant and helpful comment, people will see you as an authority figure over time.

It is a great way to funnel potential client to your blog and ultimately your product or service.

Be sure your comment is relevant and do not put your blog or link in the comment. You will look like just another cheap salesman.

Ask the blog owner if you can link to your blog.

Posting On Relevant Forums

Posting on forums is almost like commenting on other blogs. Only post on relevant and high quality forums.

Forums can be the best place to get answers directly from experienced users like on the Fiverr forum.

Establish yourself as an authority figure and help people with their questions by giving them the best answer you can.

Quora Questions And Answers

Quora is a great way to answer questions people have. You can establish yourself as an authority figure in specific topics and send people (traffic) to your blog where you can sell your services to them.

quora forums

Golden rule is to try to answer the questions the best you can even if you have little knowledge about the subject, try to figure it out and tell people that your learning this with them.

Creating A YouTube Channel

Example channel

YouTube is a great platform to promote your services (gigs). You will lose out on allot of traffic if you skip this step. People like to watch videos more than reading how to guides.


Create a simple but informative how to video about your services on fiverr where you explain your gig and the benefits the client will receive once they buy it.

Remember, always try to answer questions people have and you will earn respect in your field.

Finding Your Niche

Creating a niche for yourself is more important than ever before. Fiverr’s main categories are very saturated.

Find your target group (audience) and see what they are asking for, look at their questions.

google search box

Go to google and type in your keywords about your service and look at the suggestions. These suggestions are search terms people type into Google to find an answer.

You can create your niche by looking at these google suggestions.

Look at the pages showing up when you searched for those keywords. Does it answer the question fully? Can you answer it better by writing a blog post about it and then send people to your gig?

Branding Your Fiverr Business

Once you figured out what your niche will be, you have to look at branding your business, your product or service.

branding fiverr business

Branding is important to show people that you’re a professional or very experience in your field.

Decide on the looks of your brand and design it. If you can’t design it yourself, you can outsource it on fiverr.

Put your brand on everything you own, for example:

  • Your Website or blog.
  • Your social media (Facebook, Instagram, Linkedin).
  • Business cards.

Make it look professional to establish confidence in clients of your abilities.

Your brand is you, the way you design, write, comment, your likes and dislikes etc. People will get a feel about you whether it’s looking at your blog or reading something you have written. Make sure your brand is about you and your abilities and skills and you will do fine building your business.

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I am going to show you how to setup a fiverr gig that all the top rated sellers on fiverr use.

Let’s get started:

  • Create a Fiverr account.
  • Setup your gig.
  • Create the gig image (clear striking image)
  • Create the gig video (a video explaining your gig)
  • Optimize your gig (SEO keywords: url, heading, description, tags)

What Is Fiverr

Fiver is a legal platform for job seekers or freelancers. Fiverr justifies that if you have any skill you can subscribe on Fiverr and apply your skill or talent – set up your gig – show your experience and earn money.

fiverr 20% discount

Gig Title

  • Gig Title Generates URL

IMPORTANT! A Gig’s first title generates its URL. When you first create a gig and you choose a title make sure it is the best title describing your gig and has the relevant keywords in it, because you can’t change the URL later on.

When you decide to change your gig title later on, your url will still have a good description and will have all the relevant keywords. You can now change the title to be more readable.

fiverr gig title
  • Short Gig Title

Clear and concise titles perform better.

Use a verb after the “I will”; like create, do, write, promote etc. Make sure to include keywords related to your gig so that fiverr’s internal search and search engines can find and place you in the right category.

It is not critical to get every word perfect, but make sure that the words that describes your gig is being used in your gig title, search tags, gig description and even in your questions and answers section.

  • Simple Words

Fiverr is an international marketplace with people joining from non English speaking countries.

Choose the best keywords that describes your gig, but keep them simple. You can check synonyms of the same word on google that might be more understandable by non native English speakers.

  • Grammar and Spelling

It is very important to not make grammar and spelling mistakes.

Your gig title is the first thing a potential buyer will see, so when they see an error it will stop them from clicking on your gig. From the buyer’s perspective, if he sees an error he might think that your service will be full of errors too.

You can use Ginger Grammar software to help you with your grammar and spelling. It can show you grammar and spelling mistakes in any textbox as you type.


Fiverr gives you one word to capitalize to grab buyer’s attention. Think about the best word describing your gig or which word will provoke an emotional response from the buyer, example (definitely, exactly, excellent, expert, effective, stunning, etc).

  • Numbers in Title

Numbers are a time-honored trigger for buyers to pay attention to your gig.

Our brains are attracted to numbers because they automatically organize information into logical order and displays importance. In this example there is two numbers. The first number tells you that you will get 2 logos (bonus) and the second number gives a time. Always try to compare this numbers with other gigs on fiverr.

You can go to the advance marketing institute to analyze your gig title to receive a score, but don’t tress about a low score. The important thing is that your title should grab your own attention.

headline analyzer
importance of fiverr gig title

Gig Packages

Fiverr has 3 packages within a gig that you can use, basic, standard and premium. Your basic package is usually the test package where people can buy your gig cheaply to check out your skill level.

Once clients get to know you they will opt for your standard and premium packages. You can fine tune-tune your gigs as you deal with people and their comments.

fiverr gig packages

Gig Description 

5 Steps For A Gig Description

  1. Intro – Capture the buyer’s attention.
  2. Bio – Describe who you are and what you do.
  3. Description – What is your gig about.
  4. Basic package – Describe what you will get from the basic package.
  5. Call to action – Invite the buyer to order your gig.
gig description
  1. Introduction

Keep it short and to the point.

Example: “Tired of gigs not boosting your website traffic like they promised?”

2. Description

Describe the result the customer wants and what your gig is about.

Example: Do you want to SELL your products or services in a BIG way? I can rank your website on the top search engines.”

3. Bio

Show some social proof i.e. why they need to buy from you:

Example: “I have been in web development and SEO for 10 years working with multinational companies.”

4. Basic package

Make it clear what you get from the basic package.

Example: “You will get an on site seo audit of the main keywords.”

5. Call to Action.

Example: Buy my basic package and see your website reach top ranking.”

  • Video And Images

Fiverr has released statistics that Gigs with a video describing your service sell 220% more than those without.

You can create a video explaining your service by talking on camera. If you don’t like to be on camera you can do a slide show or use a seller on fiverr to make you a video.

gig photo
  • Targeted Extras

Gig Extras is where you make your money. Upselling your client is key to a successful gig. See the gig extras as a complete package when you pair them with your gig.

  • Ask For Feedback

Given that most people won’t leave feedback unless prompted, try adding a postscript to each of your delivery templates asking buyers to leave a rating and comment if they found the Gig valuable. Fiverr don’t really like when you ask clients to give you a good rating so use this at your own discretion.

  • Offer A Guarantee

You can include a 100 percent money back guarantee on your Gigs. Be careful, however, cancellation stats are  publicly visible and can be a red flag both to buyers and sellers.

SEO (search engine optimization)

SEO is nothing more than putting your keywords in your title, URL, description, tags and gig picture. Search engines need these keywords to understand what your gig is about.

So that’s it, the fundamentals of a fiverr gig setup. If you follow these steps you are guaranteed a successful gig. Just remember to promote your gig everywhere.

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Popular Articles

✔ Another good article on how to audit your gig can be found here.

✔ A Guide on how to promote your fiverr gig to make money early on.